RBRC Provides Solution for Retailers Seeking to Comply with California’s New Rechargeable Battery Recycling Act

Call2Recycle rechargeable battery recycling program is available to all California retailers at no cost

ATLANTA, June 28, 2006 –  The Rechargeable Battery Recycling Corporation (RBRC), a nonprofit public service organization dedicated to recycling rechargeable batteries and cellphones, today announced that it is standing by to help California retailers of rechargeable batteries meet the requirements of the new “Rechargeable Battery Recycling Act of 2006” (A.B. 1125), effective July 1.

The new legislation requires retailers who sell rechargeable batteries in the state of ...

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Rite Aid to Provide Convenient Collection Points Throughout California for Rechargeable Batteries

The Rechargeable Battery Recycling Corporation partners with leading drugstore chain

ATLANTA, June 27, 2006 – Rite Aid Corporation, one of the nation’s leading drugstore chains, and the Rechargeable Battery Recycling Corporation (RBRC), a nonprofit, public service organization dedicated to recycling rechargeable batteries, have partnered to roll out RBRC’s rechargeable battery recycling program, Call2Recycle, in Rite Aid stores throughout the state of California.

Starting today, RBRC’s rechargeable battery drop-off boxes will be in all Rite Aid stores throughout ...

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RBRC Receives 2006 Zephyr & US Ad Review Awards

ATLANTA, June 20, 2006 – The Rechargeable Battery Recycling Corporation (RBRC) was recognized once again for its marketing endeavors, drawing accolades from the Zephyr Awards in the “International Campaign” category for its 2005 annual report, and from the US Ad Review in the category of “Print Ads” for its “Recycling isn’t painful” advertisement.

“It is an honor for us to be recognized by two distinguished awards programs in the industry,” said Ralph Millard, Executive Vice President of RBRC. “Our award-winning campaign ...

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