COGERNO Presented National Recycling Leadership Award by the Rechargeable Battery Recycling Corporation

New Brunswick Organization Recognized for Rechargeable Battery Recycling

RIVIÈRE-VERTE, NB, April 23, 2008 – The Rechargeable Battery Recycling Corporation (RBRC), a nonprofit, public service organization dedicated to recycling used rechargeable batteries, has recognized the Commission de gestion enviro ressources du Nord-Ouest (COGERNO) with the 2007 “National Recycling Leadership Award” for its efforts in rechargeable battery recycling. The award was presented yesterday to Jean A. Bourque, General Manager, COGERNO, at the Municipal Building in Rivière-verte, NB.

COGERNO’s participation in RBRC’s Call2Recycle program has been instrumental in helping to develop a regional waste management strategy that is beneficial to the environment. The community’s involvement in the program has contributed to the collection of more than 2,600 pounds of rechargeable batteries since 2005. By promoting the program on its Web site, at trade shows and local events, through community workshops and to students at local schools, COGERNO was able to collect nearly 750 pounds of rechargeable batteries in 2006. In addition, COGERNO was the site of a public service announcement for RBRC featuring program ambassador Guy Lafleur.

“We are honoured to be recognized for our participation in Call2Recycle. The long-term results of the program make our efforts well worth it, and we hope that we will inspire other organizations to become more active in recycling rechargeable batteries and cellphones,” said Jean A. Bourque, General Manager, COGERNO.
“RBRC and COGERNO share a common goal to educate consumers on the importance of rechargeable battery recycling while providing convenient collection sites to encourage participation,” said Linda Gabor, Director of Marketing and Media Relations, RBRC. “We are proud to recognize COGERNO’s significant contributions to our mission of protecting the environment.”

The RBRC Recycling Leadership Awards recognizes outstanding Call2Recycle participants each year for their exceptional efforts in rechargeable battery recycling. The awards are divided into regional and national categories with four U.S. regional award winners and two national award winners – one from the U.S. and one from Canada.

RBRC’s Call2Recycle program is available to communities and public agencies without any associated fees. There are currently more than 6,000 communities and public agencies enrolled in the program in the U.S. and Canada. For more information on implementing a recycling program, contact RBRC toll free at 877-2-RECYCLE or visit

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About Call2Recycle®
Call2Recycle is the industry’s first and only product stewardship program for rechargeable batteries. The nonprofit program is administered by the Rechargeable Battery Recycling Corporation (RBRC), a public service organization dedicated to rechargeable battery recycling. There are more than 30,000 Call2Recycle drop-off locations throughout the U.S. and Canada. More than 175 manufacturers and marketers of portable rechargeable batteries and products show their commitment to conserve natural resources and prevent rechargeable batteries from entering the solid waste stream by funding the Call2Recycle program. In pursuit of its mission, Call2Recycle also collects old cellphones, which are either recycled or refurbished and resold when possible with a portion of the proceeds benefiting select charities. For more information, call 877-2-RECYCLE or visit

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